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4.4. ±¹³» ¸®¼­Ä¡ ȸ»ç ¸®½ºÆ®

µ¥ÀÌŸ¸®¼­Ä¡¾ØÄÄ
µ¿¼­¸®¼­Ä¡ http://www.dsrgroup.co.kr/
µðºñ¿¥ÄÚ¸®¾Æ
¶õü½ºÅ͸¶ÄÉÆÃÀü·«¿¬±¸¿ø
¸®¼­Ä¡¾Ø¸®¼­Ä¡ http://www.RandR.co.kr/
¸®¼­Ä¡21
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¸®¼­Ä¡¹ðÅ© http://www.reaarchbank.co.kr/
¸®¼­Ä¡ÀÎÅͳ»¼Å³¯ÄÚ¸®¾Æ
¸®½ºÇǾƸ£Á¶»ç¿¬±¸¼Ò http://www.leespr.co.kr
¸¶ÄÉÆÃ&¾Ö³Î¶óÀÌ¡ ÄÚ¸®¾Æ
¹Ìµð¾î¸®¼­Ä¡ http://www.mediaresearch.co.kr/
º£À̽ýº³×Æ® http://www.adchannel.co.kr/kaddinfo/basis2000/basis1.htm
»õ¹Ì·¡
¼­¿ï¸¶ÄÉÆø®¼­Ä¡ http://www.smr.seoul.kr/
¿£¾ÆÀÌÄÚ¸®¾Æ http://www.ni-korea.com
¿£¿¡ÀÌÄ¡¿£
¿¥ºê·¹ÀÎ http://www.embrain.com/
¿ÀÁÄÉÆÃ
¿ùµå¸®¼­Ä¡ http://www.worldresearch.co.kr/
À¯´Ï¿ÂÁ¶»ç¿¬±¸¼Ò
¸ÞÆ®¸¯½ºÄÚÆÛ·¹À̼Ç
ÀÎÅͺ귣µåDC&A
ÀÎÅͳݸÞÆ®¸¯½º http://www.internetmetrix.com/
Áß¾Ó¸®¼­Ä¡
ÄÚ¸®¾Æµ¥ÀÌŸ³×Æ®¿öÅ©
ÄÚ¸®¾Æ¸®¼­Ä¡¼¾ÅÍ http://www.kr.co.kr/
Å¥¼­º£ÀÌ
Æ÷Ä¿½º¸®¼­Ä¡ http://www.focusresearch.co.kr/
Çѱ¹°¶·´ http://www.gallup.co.kr/
Çѱ¹¸®¼­Ä¡ http://www.hankookresearch.co.kr/
Çѱ¹¼ÒºñÀÚ¸®¼­Ä¡
Çѱ¹Á¶»ç°³¹ß¿ø
Çѱ¹Á¾ÇÕ°æÁ¦¿¬±¸¿ø
Çö´ë¸®¼­Ä¡
Çö´ë¸®¼­Ä¡¿¬±¸¼Ò http://www.hri4u.com/
AC´Ò½¼ÄÚ¸®¾Æ http://www.acnielsen.co.kr/
ANR
DR & C
M&C ¸®¼­Ä¡
MCA¸®¼­Ä¡
NFO Korea http://www.nfokorea.co.kr
ORC Korea
SPSS Korea http://www.spss.co.kr/
´ëÇѹα¹ Åë°èÁ¤º¸ ´ëÇ¥ ȨÆäÀÌÁö http://www.stat.go.kr/cgi-bin/bbs/imain.cgi
Synovate
TNSÄÚ¸®¾Æ http://www.kr.tnsofres.com/


¸¶ÄÉÆÃ, ¸®¼­Ä¡ °ü·Ã »çÀÌÆ®

KOSIS http://kosis.nso.go.kr/
(Åë°èû Åë°èÁ¤º¸½Ã½ºÅÛ. ±¹³»¿Ü Àα¸, °æÁ¦È°µ¿Àα¸, ±³À°, ¹«¿ªÅë°è µî ÁÖÁ¦º°, Åë°èÁ¶»çº° ÀÚ·á °Ë»ö¼­ºñ½º.)

Smallwater Coporation http://www.smallwaters.com/
(Åë°è ÇÁ·Î±×·¥ÀÎ AMOS 4¿¡ ´ëÇÑ ¼Ò°³ ¹× ´Ù¿î·Îµå.)

SPSSÄÚ¸®¾Æ http://www.spss.co.kr/
(Åë°èÇÁ·Î±×·¥ °³¹ß ¹× Åë°èºÐ¼® µµ¼­ÃâÆÇ, Á¤±â±³À°, ¸Å´º¾ó, ±³Àç ¾È³», SPSS ¼ÒÇÁÆ®¿þ¾î, ÃâÆǼ­Àû¾È³», Åë°è¿Í ¸®¼­Ä¡°ü·Ã »çÀÌÆ®¸¦ ¼Ò°³ÇÏ°í ÀÖ´Ù. )

STAT-KOREA http://www.stat.go.kr/
(´ëÇѹα¹ Åë°èÁ¤º¸ ´ëÇ¥ ȨÆäÀÌÁö. Àα¸, ¹°°¡, ±¹Åä, ±âÈÄ, GDP µî ÁÖÁ¦º° ±¹³»Åë°èÀÚ·á °Ë»ö, ¾î¸°À̸¦ À§ÇÑ Åë°è¸¸È­, Çѱ¹Ç¥Áغзù, Åë°è¹ý ¼ö·Ï, °ü·Ã¿ë¾î Çؼ³.)

Åë°èû http://www.nso.go.kr/
(ºÐ¾ßº° ±¹°¡Åë°èÀÚ·á DB°Ë»ö¼­ºñ½º, Åë°è ¿ë¾îÇؼ³, ±¹³»¿Ü ÁÖ¿ä Åë°èÁ¤º¸ Á¦°ø.)

Çѱ¹Åë°èÇÐȸ http://www.kss.or.kr/
(ÇÐȸÇöȲ°ú °ü·Ã¼Ò½Ä, Åë°èÇÐȸÁö µîÀ» Á¢ÇÒ ¼ö ÀÖ´Ù. )

M&C¸®¼­Ä¡ http://www.mnc.co.kr/
(¸¶ÄÉÆà ¹× ¸®¼­Ä¡ À¥ÁøÀ» ÁöÇâÇÏ´Â À¥ÆäÀÌÁö, ¸®¼­Ä¡ °­ÁÂ, ¸¶ÄÉÆÃÀ¥Áø, ¸®¼­Ä¡°ü·Ã ÀÚ·á½Ç, ¿Â¶óÀÎÁ¶»ç, Àü¹®°¡µéÀÇ Q&A Á¦°ø )

Çѱ¹°¶·´ http://www.gallup.co.kr/
(±¹Á¦Àû ½ÃÀå, ¿©·ÐÁ¶»ç±â°ü, ¸¶ÄÉÆà ¹× »çȸ¿©·Ð, Ư¼öÁ¶»ç ÇÁ·Î±×·¥ ¼Ò°³ ¹× Á¶»çÀÚ·áÀÇ È°¿ë ¹× ¹æ¹ý, Á¶»ç DB Á¦°ø, ¿Â¶óÀÎ Á¶»ç¹®ÀÇ µîÀ» º¼ ¼ö ÀÖ´Ù. )

Çѱ¹¸®¼­Ä¡ http://www.hrc.co.kr/
(¸¶ÄÉÆà ¹× ¿©·ÐÁ¶»ç±â°üÀ¸·Î¼­ Á¶»çºÐ¾ß ¼Ò°³ ¹× Á¶»çÀÚ·á, ¸¶ÄÉÆà °­ÁÂÁ¤º¸°¡ ¼ö·ÏµÇ¾î ÀÖ´Ù. )

Çѱ¹¹æ¼Û±¤°í°ø»ç http://www.kobaco.co.kr/

¸¶ÄÉÆðøÈ­±¹ http://www.m-republic.org
(¸¶ÄÉÆà °ü·Ã ¸µÅ©¿Í ±â»ç ¹× ³í¹® µîÀÇ ÀÚ·áÀÇ ¼Ò°³°¡ µÇ¾î ÀÖ´Ù.)

¿Â¶óÀνɸ®°Ë»ç¼¾ÅÍ http://www.career4u.net/KPTI.htm

http://www.naraep.com/plan.htm#1


ÀÎÅÍ³Ý ¸¶ÄÉÆðü·Ã ¾ð·Ð»çÀÌÆ®

-.Á¶¼±ÀϺ¸ IT¼½¼Ç http://www.chosun.com/i__.html
-.Áß¾ÓÀϺ¸ Techpress http://techpress.joins.com/
-.µ¿¾ÆÀϺ¸ Á¤º¸°úÇÐ http://www.donga.com/fbin/output?f=k_s
-.Çѱ¹ÀϺ¸ ÀÎÅͳÝ.Á¤º¸ http://www.hankooki.com/netInfo/netInfo.htm
-.ÇÑ°Ü·¹½Å¹® Á¤º¸Åë½Å http://www.hani.co.kr/section-010000000/home01.html
-.Çѱ¹°æÁ¦½Å¹® e-ºñÁî´Ï½º http://ebiz.hankyung.com/ebiz/main/
-.¸ÅÀÏ°æÁ¦ Á¤º¸°úÇÐ http://www.mk.co.kr/cgi-bin/meet?10017
-.°æÇâ½Å¹® IT.°úÇÐ http://top.khan.co.kr/sub_itnews.html
-.µðÁöÅПÀÓÁî http://www.dt.co.kr/
-.ÀüÀڽŹ® http://www.etnews.co.kr
-.ÆÄÀ̳ټÈŸÀÓÁî µðÁöÅÐ http://www.fnnews.com/front_digital.html
-.»çÀ̹öÀú³Î http://www.ssyber.com/

ÀÎÅÍ³Ý ¸¶ÄÉÆðü·Ã ´º½ºÁ¾ÇÕ»çÀÌÆ®

-.Çѱ¹ÀüÀÚ»ó°Å·¡ ÇùÀÇȸ ´º½º http://www.kcals.or.kr/subpage.asp?Service=News
-.¾ßÈÄÄÚ¸®¾Æ Á¤º¸Åë½Å http://kr.dailynews.yahoo.com/headlines/tc/
-.½É¸¶´Ï ½Ç¸®ÄÜ ¹ë¸®´º½º http://news.simmani.com/svnews/
-.»ï¼º°æÁ¦¿¬±¸¼Ò ´º½º http://seriecon.seri21.org/portal/cgi/pserinews?Gubun=1&Page=0

ÀÎÅÍ³Ý ¸¶ÄÉÆà °ü·Ã »çÀÌÆ®

-.ÄÚ¸®¾Æ ÀÎÅÍ³Ý ¸¶ÄÉÆü¾ÅÍ http://www.webpro.co.kr
-.ÀÎÅÍ³Ý ¸¶ÄÉÆà Åë°èû http://www.marketcast.co.kr
-.SABIZ http://www.sabiz.co.kr
-.Hunet http://www.hunet.co.kr/
-.À¥°³ÀÎÈ­ ÀÏ´ëÀϸ¶ÄÉÆà http://www.personalization.co.kr/
-.PR AGE http://www.koreapr.org
-.ºê·£µå ¸®Æ÷Æ® http://www.brandreport.co.kr/
-.ÇÁ·Î¸ð ¸Å°ÅÁø http://www.promomagazine.co.kr/
-.E-Partner Center http://www.sds-epartner.com
-.Web Week http://www.webweek.co.kr/
-.²Þ²Ù´Â¼¶ÀÇ ¸¶ÄÉÆà Ž±¸ http://www.worldbest.pe.kr
-.¸¶ÄÉÆà Ŭ·´ http://www.mktclub.com/
-.°æ¿µ°æÁ¦¼­Àû¿ä¾à http://www.summary.co.kr/
-.CEO Àι°Á¤º¸ http://www.kceo.co.kr/

¸¶ÄÉÆà °ü·Ã ¿Â¶óÀÎ ´º½º

-.I-Biznet http://www.i-biznet.co.kr/
-.Inews 24.com http://www.inews24.com/
-.Korea.Internet.com http://korea.internet.com/
-.I.Biztoday.com http://www.ibiztoday.com/kor/
-.ZDNet Korea http://www.zdnet.co.kr/

ÀÎÅÍ³Ý ¸¶ÄÉÆà °ü·Ã ÀâÁö

-.IWeekly http://www.iweekly.co.kr/
-.°æ¿µ°ú ÄÄÇ»ÅÍ http://www.kyungcom.co.kr/webzine/
-.¿ù°£¸¶ÄÉÆà http://www.kmarketing.co.kr
-.CIO Korea http://www.cio.seoul.kr/
-.¿ù°£ Economist http://www.econopia.com/
-.ÇÑ°æºñÁî´Ï½º http://www.hankyung.com/media/business/
-.¸Å°æ Economy http://www.mk.co.kr/html/inside/economy/


ÀÎÅÍ³Ý ¸¶ÄÉÆðü·Ã ¾ð·Ð»çÀÌÆ®

¢Ã ÇÐȸ / Àú³Î
¢Â Çѱ¹¸¶ÄÉÆÃÇÐȸ (Korea Marketing Association)
¢Â Çѱ¹°æ¿µÇÐȸ (Korean Academic Society of Business Administration)
¢Â Çѱ¹±¤°íÇÐȸ (Korean Advertizing Association)
¢Â Çѱ¹¼ÒºñÀÚÇÐȸ (KSCS)
¢Â Çѱ¹¸¶ÄÉÆÃÀú³Î (Korean Journal of Marketing)
¢Â À¯ÅëÀú³Î (Journal of Distribution)
¢Â ¼ÒºñÀÚÇבּ¸ (Journal of Consumer Studies)
¢Â °æ¿µÇבּ¸ (Korean Management Review).

¢Ã ¿¬ ±¸ ¼Ò
¢Â Æ÷½ºÄÚ °æ¿µ¿¬±¸¼Ò(ÇØ¿ÜÀú³Î ´Ù¿î·Îµå °¡´É)
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¢Â Çѱ¹»çȸ°úÇе¥ÀÌÅͼ¾ÅÍ

¢Ã ÇØ¿Ü Àú³Î
¢Â Journal of Marketing
¢Â Journal of Marketing Research
¢Â Marketing Science
¢Â Journal of Consumer Research
¢Â Journal of Advertizing
¢Â Journal of Retailing
¢Â Jouranl of Marketing Management
¢Â ±×¿Ü Academic Marketing Journals Links